Do we read pixels differently then we read ink? Did Benjamin Franklin’s contribution of electrical current in 1975, pave the way for this electronic era, which would change another of Franklin’s loves the printed word in ink. What would Benjamin Franklin say about the e-book? He might say that books capture the mind and expand the world of knowledge and therefore belong in ink. These thoughts are compelling arguments people and scholars are doing just that. There are many studies of the way a book feels, looks, and smells even the weight of the book along with ambient light that comes off the page of the printed page all contribute to the perfect rainy Sunday read. The intense feel of satisfaction of turning a page. All these things create a visual landscape that our minds relate to, allowing us to turn the abstractness of letters and words into something we can remember and comprehend instead of just looking at text. The E-books lacks the tactile sensory experience and light form the screen is very hard on the eyes, which intern tires the reader more quickly. Educators and scientist are looking into the studies of not only taking some out of their comfort zone but also looking at the differences in the retention of materials read. Some repots so little to no change while other have greater discrepancies. Information gathered from college and graduate level students for the years 2003 to 2011 indicate that prefer the paper and ink when it comes to needed to comprehend information. The way a reader reads is not the only thing to consider when you are using an E-reader there is sense of ownership to a paper book, where, as an E-reader we are just using. Some scholars ware worried about the economy of the printed word, sharing, references laws and books should be spared the digital world. Don’t get me wrong I love the fact that there is less clutter in my house sense I purchases my E-reader and I personally use it often, yet it does take away the elegance of owning your own library. The next wave of E-books will be interactive, where the viewer changes the ending! A company known as Atavist is on top of it. Ready or not!